Social Media Manager Job at VM Agritech Inc, Geneva, NY

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  • VM Agritech Inc
  • Geneva, NY

Job Description

Job Description

Job Description

Social Media Manager
Location: Remote, USA
Department: Marketing
Reports To: Brand Experience Manager
Employment Type: Full-Time

About VM Agritech
At VM Agritech, we develop science-driven products that protect the health of plants, people, and soil. Our innovations deliver powerful results without compromising what matters. For growers, we provide solutions that are effective against pathogens and supportive of healthier plants, people, and ecosystems.

Position Summary

Key Responsibilities
  • Social Media Management: Oversee VM Agritech’s social media presence (LinkedIn,
    Instagram, X/Twitter, Facebook, and YouTube). Plan, create, and schedule engaging posts that communicate our mission, milestones, and innovations.
  • Content Creation: Develop visually appealing, brand-aligned content (graphics, short videos, captions) that resonates with audiences ranging from growers and researchers to consumers and retail partners.
  • Strategy Development: Work with marketing leadership to shape social media strategy and content calendars that align with business goals, brand voice, and product timelines.
  • Analytics & Reporting: Monitor and analyze social media performance using analytics
    tools. Provide actionable insights and recommendations to improve reach, engagement,
    and ROI.
  • Market Research: Conduct competitor and audience analysis to inform campaign planning, identify trends, and uncover engagement opportunities.
  • Cross-Team Collaboration: Partner with scientists, marketing, and sales teams to translate complex agricultural innovations into accessible, engaging digital stories.
  • Innovation & Adaptability: Stay up to date on emerging trends in digital marketing, AI-driven tools, and social media best practices to keep VM Agritech at the forefront of online communication.
  • Ad Hoc Projects: Support special campaigns, events, and launches as needed.


Qualifications

  • Must be based in the United States
  • 2+ years experience in social media or digital marketing
  • Proven experience managing both short-form and traditional social media
  • Hands-on short-form video expertise (planning, filming, editing, publishing)
  • Experience sourcing and managing creator or brand collaborations
  • Strong visual instincts and copywriting skills
  • Experience with social analytics and performance optimization
  • Familiarity with tools such as Canva, Adobe Creative Suite, CapCut, Hootsuite, Buffer, or similar
  • Highly organized, proactive, and comfortable owning projects end-to-end
  • Willing and able to travel occasionally for content creation
  • Interest in sustainability, agriculture, or science-driven brands

Benefits

  • Competitive salary
  • 401(k) with company match
  • Fully company-paid health, dental, and vision insurance
  • Flexible work arrangements and paid time off (PTO)

Job Tags

Full time, Remote work, Flexible hours,

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